(Take a bow Justin Timberlake, Lady Gaga, Coldplay and Katy Perry, whose out-of-sync dancer, “Left Shark,” probably made the most lasting impression.)īecause, while the halftime show was once a commercial goldmine, the 2019 edition has become a quicksand-like pit of contention. Never mind how innocuous some of those performances have been, as demonstrated by the four most recent halftime show headliners.
With audiences averaging more than 100 million, the halftime show has provided a priceless PR vehicle for music stars to promote their new tours, record releases and overall brands. The Super Bowl performance slot was considered the prime time of prime time. The petition stated no artists should agree to work with the NFL “until the league changes their policy and support players’ constitutional right to protest.”Īrtists who reportedly declined invitations to headline this year’s Super Bowl include Rihanna, Pink and Jay Z, who - in his recent song with his wife, 2013 halftime show headliner Beyoncé - pointedly rapped: I said no to the Super Bowl / You need me, I don’t need you. They also incurred the wrath of Donald Trump, both as a presidential candidate and president.Īfter Maroon 5 was confirmed for this year’s halftime show, more than 100,000 people signed a petition imploring the band to back out of the Super Bowl. By doing so, Kaepernick and the NFL players who joined him sparked a heated national debate.
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